Does it not annoy you the way people Just jump on the bandwagon?

I think people should see a movie because they WANT to see it, not what the media tells them to. If you don't like the look of the movie or get the feeling that it's hyped up beyond all belief you don't go. People should be able to make up their own minds what movies they like. And it is ridiculous that they used Heath Ledger's death to drum up support for the movie, the guy is dead and I'm sure that his family want to grieve for him in private and not have it dragged up all the time by the press.